Brand Strategy & Marketing
Research-driven projects that translate market insight, consumer behavior, and brand positioning into strategic growth opportunities and campaign concepts.
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XINYI HAN
Graphic Design & Visual Experience Projects
Related Skills
Bakery branding project that creates a warm, handcrafted visual identity centered on intertwined flavors, human connection, and a modern feel.
Brand extension project for Naked Juice introducing a natural hydration drink designed for Gen Z’s active and wellness-driven lifestyle.
Packaging and branding project that combines nature-inspired softness with science-backed innovation to communicate modern wellness.
Call out a feature, benefit, or value of your site that can stand on its own.
Call out a feature, benefit, or value of your site that can stand on its own.
Call out a feature, benefit, or value of your site that can stand on its own.
Research-driven projects that translate market insight, consumer behavior, and brand positioning into strategic growth opportunities and campaign concepts.
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Personal and exploratory works that reflect my curiosity, visual play, and ongoing creative practice beyond formal academic or professional projects.
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